There are plenty of ways to throw good marketing money out the window.
So. Many. Ways.
And a bad blog is one of the best.
Bad news: Most business and marketing blogs are bad.
But never fear! You can actually do it well with a few adjustments and a can-do attitude.
I’ve been in the business of blogging for business since before business blogging was a thing.
I have launched and maintained high performing blogging initiatives for companies as small as your neighborhood carpentry shop and as large as multi-billion-dollar Autodesk.
I have learned a thing or two.
And I am thrilled to be spilling all the beans over the next few weeks in a six-part series on the Anthony Gaenzle blog.
Check out the first article in the series by clicking below. In it, you’ll find:
- The biggest mistake most organizations make in launching their blog
- The two critical things you need to know before you even begin
- The key assets you must gather or create to set yourself up for success
If that sounds good to you, click click below. And stay tuned for a special BONUS offer at the end of the series.
Enjoy!
Fen is an author, storyteller, problem solver, and the founder and CEO of Command Copywriter, home of the scalable, hassle-free content production system, inChannel. Command Copywriter delivers high quality content on time, on budget, and on brand to large corporate clients. inChannel makes it simple for organizations of all sizes to implement the Command Copywriter WayTM and enjoy the benefits of a streamlined system that takes the headaches out of content production. Learn more at CommandCopywriter.com or connect with Fen on LinkedIn to start a conversation.