There are plenty of ways to throw good marketing money out the window.

So. Many. Ways.

And a bad blog is one of the best.

Bad news: Most business and marketing blogs are bad.

But never fear! You can actually do it well with a few adjustments and a can-do attitude.

I’ve been in the business of blogging for business since before business blogging was a thing.

I have launched and maintained high performing blogging initiatives for companies as small as your neighborhood carpentry shop and as large as multi-billion-dollar Autodesk.

I have learned a thing or two.

And I am thrilled to be spilling all the beans over the next few weeks in a six-part series on the Anthony Gaenzle blog.

Check out the first article in the series by clicking below. In it, you’ll find:

• The biggest mistake most organizations make in launching their blog
• The two critical things you need to know before you even begin
• The key assets you must gather or create to set yourself up for success

If that sounds good to you, click click below. And stay tuned for a special BONUS offer at the end of the series.

Enjoy!

Here Are The 2 Things You Must Get Right Before You Blog